Automotive focus

African Portals. Local Profile.

Africar Group is the leading player of online marketplaces in African markets providing locals and professionals to buy and sell automotive (cars, trucks and motorbikes) and adjacent services and products. Africar Group operation started in 2017 is part of ECV Group.

By connecting the dots in fragmented and inefficient African automotive markets Africar Group is improving its markets by offering trusted online marketplaces and integrated solutions.

We are capturing the dynamics of the accelerating mobile and internet penetration in Africa by building popular high engagement online portals and social media ecosystems with a strong local profile with many different languages such as English, French, Swahili, Arabic, Hausa, Portuguese, Spanish, Shona, Tswana, Amharic, Oromo, Wolof, Chinese, Yoruba and Somali.

Automotive focus
Online Traction

Centralised Operation.

Africar Group has proven substantial track record in accessing the unprecedented online opportunity in the 1 billion people African market by leveraging its unique expertise in digital marketing and technology development. Our focus is West Africa, Central Africa, East Africa and Southern Africa.

Africar Group is servicing its 45+ platforms effectively and efficiently from centralised tech, and operation and regional teams. This is leading to focused cost optimisation and high capital efficiency.

Our portals are powered by proprietary and underlying technologies including automotive portal platforms, automotive management systems (autobox365) and other centralised technology assets.

Online Traction

Areas of Operation.

Africar Group is managed through four key business areas. The group has built a substantial portfolio of local and highly engaging portals.

Automotive Marketplaces

Setting up and operating online portals and adjacent services.

Automotive Management Systems

Setting up and offering Dealership Management Systems and adjacent services.

Social Media & Automotive News

Supporting automotive portals with articles & social media.

Technology Development

Supporting operation with maintenance, technology and development.


Our Team.

Africar Group's operations is run from Head Quarter in Sydney/Australia with teams in different African locations. We have a truly flexible, virtual and cost effective organisational setup.

Africar Group is part of the global marketplace operator ECV Group (Emerging Classifieds Ventures) and was developed under the ECV Venture Builder & Incubator.

To be part of the ECV family offers many advantages and synergies with other regional operated ECV automotive groups such as AsiaCar Group in Central and South East Asia, in Latin America and Pacific Ads Group in the Pacific.